AutoSuccess: The Podcast
Join AutoSuccess Magazine as we talk to leading sales professionals from the automotive sales field and find out how they achieve success!

Happy New Year from the staff of AutoSuccess!

Direct download: AutoSuccess_320_-_Susan_Givens.mp3
Category:general -- posted at: 9:29am EDT

APPS: Garland Webb, president of DealerApp Vantange, talks about how dealerships can use apps to increase contact with their customers.

Direct download: AutoSuccess_319_-_Garland_Webb.mp3
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SERVICE REVIEWS: DealerRater's Ryan Leslie talks about service reviews - getting them and managing them.

Direct download: AutoSuccess_318_-_Ryan_Leslie.mp3
Category:general -- posted at: 9:00am EDT

RESPONSIVE WEB: DealerFire's Christian Salazar and Aaron Schinke talk about the benefits of having a responsive website for your dealership.

Direct download: AutoSuccess_317_-_Christian_Salazar_and_Aaron_Schinke.mp3
Category:general -- posted at: 9:30am EDT

SOCIAL MEDIA: We’ve returned to some of our past guests to ask them to explain the impact that social networking and Web 2.0 has made on their organization or themselves personally.

Direct download: AutoSuccess_316_-_Leadership_with_Social_Media.mp3
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APPOINTMENTS: Danny Benites, general manger of Gres Lair Buic-GMC, talks about turning your Internet department into your appointment department.

Direct download: AutoSuccess_314_-_Danny_Benites.mp3
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SOCIAL: Ryan Holtz, marketing manager of Zender Ford, talks about how, and why, to increase your dealership's following on social media.

Direct download: AutoSuccess_314_-_Ryan_Holtz.mp3
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VIDEO: Internet Marketing Manager Robert Wiesman returns to give concrete steps to take to improve your marketing videos.

Direct download: AutoSuccess_312_-_Robert_Wiesman.mp3
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SOCIAL MEDIA: JD Rucker of KPA Digital Marketing talks about improving your dealership's social media presence.

Direct download: AutoSuccess_312_-_JD_Rucker.mp3
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PERSISTENCE: Marsh Buice, general sales manager of of Mark Dodge, Chrysler, Jeep speak with us on the line between pushy and persistent, and how to make sure you're on the right side.

Direct download: AutoSuccess_311_-_Marsh_Buice.mp3
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LEADERSHIP: Jim Adams, general manager of Frank Fletcher Toyota in Joplin, Missouri, returns to finish our discussion on leaders setting examples for their team (Part 2 of 2).

Direct download: AutoSuccess_310_-_Jim_Adams.mp3
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LEADERSHIP: Jim Adams, general manager of Frank Fletcher Toyota in Joplin, Missouri, speaks on how leaders can set examples for their team (part 1 of 2).

Direct download: AutoSuccess_309_-_Jim_Adams.mp3
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PROFITS: vAuto Founder Dale Pollak returns to discuss increasing sales and profitability in your used vehicle department.

Direct download: AutoSuccess_308_-_Dale_Pollak.mp3
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Kevin Bradberry, president and CEO of TK Worldwide, talks with us about recruiting the right people for your dealership's BDC.

Direct download: AutoSuccess_307_-_Kevin_Bradberry.mp3
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We ask past guest to give us their advice to someone going into a leadership position for the first time.

Direct download: AutoSuccess_306_-_First_Time_Leadership.mp3
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WorldDealer's Paul Accinno returns to talk about various steps your dealership can take to engage the online customer.

Direct download: AutoSuccess_305_-_Paul_Accinno.mp3
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Larry Barditch of PureCars discusses how to get consumers the right information to win their online interest for your dealership.

Direct download: AutoSuccess_304_-_Larry_Barditch.mp3
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VinSolutions' Dan Moore talks about different ways of increasing your dealership's online profitability.

Direct download: AutoSuccess_303_-_Dan_Moore.mp3
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J&L Marketing's Russell Grant returns to explain how gift campaigns can get qualified buyers, not gift seekers, into your dealership.

Direct download: AutoSuccess_302_-_Russell_Grant.mp3
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Terry Gibson, regional vice president for Engage To Sell, talks about using live chat technology to get the most of your online traffic.

Direct download: AutoSuccess_301_-_Terry_Gibson.mp3
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Robert Wiesman returns to discuss how salespeople can create their own personal brand, and then get it into the marketplace.

Direct download: AutoSuccess_300_-_Robert_Wiesman.mp3
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John Howard of GE Capital Automotive speaks with us on the benefits to dealerships of offering private label financing to customers.

Direct download: AutoSuccess_299_-_John_Howard.mp3
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Bill Wittenmyer, partner at ELEAD1ONE talks about finding the right CRM system for your dealership, and how to fit it into your existing processes.

Direct download: AutoSuccess_298_-_Bill_Wittenmyer.mp3
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Scott Kaskocsak, VP of sales and national accounts at Strategic Marketing, talks about making a direct mail campaign work for your dealership.

Direct download: AutoSuccess_297_-_Scott_Kaskocsak.mp3
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Sales consultant Mark Tewart returns to share how salespeople can maintain gross profit in the digital age.

Direct download: AutoSuccess_296_-_Mark_Tewart.mp3
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Sales Manager Marsh Buice returns to talk about how to be the right kind of consistent in your sales career.

Direct download: AutoSuccess_295_-_Marsh_Buice.mp3
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We’ve returned to some of our past guests to ask them what methods have proven most successful for them when they are trying to gain commitment and confidence from their team.

Direct download: AutoSuccess_294_-_Getting_Commitment.mp3
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Brad Simmons of ClearMechanic talks about building trust with consumers in your service department.

Direct download: AutoSuccess_293_-_Brad_Simmons.mp3
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DealerFire's Christian Salazar talks with us about how your dealership can gain first-party leads, and why it should strive to do so.

Direct download: AutoSuccess_292_-_Christian_Salazar.mp3
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Glenn Pasch of PCG Digital Marketing joins us to discuss using the right tools to clearly communicate your dealership's message.

Direct download: AutoSuccess_291_-_Glenn_Pasch.mp3
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Rick McLey of Interactive 360 discusses ways your dealership can embrace social media to build brand.

Direct download: AutoSuccess_290_-_Rick_McLey.mp3
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Robb Azaren, national lead generation manager for ProMax Unlimited, talks about taking control of your dealership's leads.

Direct download: AutoSuccess_289_-_Robb_Azaren.mp3
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WorldDealer's Paul Accinno returns to explain how white hat SEO marketing strategies can rank you higher on Google.

Direct download: AutoSuccess_288_-_Paul_Accinno.mp3
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Andrew DiFeo, general manager of Hyundai of St. Augustine in Florida, talks about the path of hiring and training salespeople for your dealership

Direct download: AutoSuccess_287_-_Andrew_DiFeo.mp3
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Dave Dunn of Master's Educational Services returns to talk about updating the way your dealership's body shop does business.

Direct download: AutoSuccess_286_-_Dave_Dunn.mp3
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Sales professional Robert Wiesman returns to talk about smartphone strategies for salespeople.

Direct download: AutoSuccess_285_-_Robert_Wiesman.mp3
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DealerRater's Ryan Leslie talks with us on what reputation management can really mean for your dealership.

Direct download: AutoSuccess_284_-_Ryan_Leslie.mp3
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Mark Tewart returns to talk about why dealerships need to take another look at their processes and change for the revised road to the sale.

Direct download: AutoSuccess_283_-_Mark_Tewart.mp3
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Marsh Buice, sales manager of Mark Dodge, Chrysler, Jeep, returns to talk about momentum: How some people lose it, and how you can keep it.

Direct download: AutoSuccess_282_-_Marsh_Buice.mp3
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Nick Odizor, National Sales Supervisor for Callbright, talks about the role of the telephone in sales in the age of the Internet.

Direct download: AutoSuccess_281_-_Nick_Odizor.mp3
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We’ve returned to some of our past guests to ask them that, as a leader, which is most important for an organization: the mission, core values or the vision.

Direct download: AutoSuccess_280_-_Mission_Values_and_Vision.mp3
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Terry Gibson of Engage To Sell talks about live chat and how to get the most of your online traffic.

Direct download: AutoSuccess_279_-_Terry_Gibson.mp3
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Sean Bradley, founder and CEO of DealerSynergy, talks about ways salespeople can master their craft and rise to the next level.

Direct download: AutoSuccess_277_-_Sean_Bradley.mp3
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Scott Pechstein of Autobytel talks about understanding the online buying behaviors of today's auto consumers.

Direct download: AutoSuccess_278_-_Scott_Pechstein.mp3
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John Traver, CEO of Traver Connect, talks with us about utilizing the phone as a main sales tool.

Direct download: AutoSuccess_276_-_John_Traver.mp3
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Russell Grant of J&L Marketing talks about the importance of an owner marketing program to keep your customers from becoming someone else's Internet leads.

Direct download: AutoSuccess_275_-_Russell_Grant.mp3
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Mark Tewart, author, consultant and president of Tewart Enterprises, talks about the habits of the successful salesperson.

Direct download: AutoSuccess_274_-_Mark_Tewart.mp3
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Sales trainer and manager Marsh Buice returns to talk about the importance of making your employees feel valued.

Direct download: AutoSuccess_273_-_Marsh_Buice.mp3
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Fran Taylor of Taylor Techniques returns to discuss steps dealers and salespeople can take to increase their sales today.

Direct download: AutoSuccess_272_-_Fran_Taylor.mp3
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Greg Kelly of AIS Rebates speaks with us about taking charge of incentives in your dealership.

Direct download: AutoSuccess_271_-_Greg_Kelly.mp3
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Sales Professional Robert Wiesman returns to talk about using video to promote your personal brand.

Direct download: AutoSuccess_270_-_Robert_Wiesman.mp3
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We’ve returned to some of our past guests to ask them how, as an organization gets larger, can a leader keep the feel and inspiration of a “start up” going for their employees?

Direct download: AutoSuccess_269_-_Inspiration.mp3
Category:general -- posted at: 9:46am EDT